#SponsorshipConnect: Raising Funds For Food Banks

Updated: May 14, 2020

Are you wondering ‘what’s next’? Join Avish Sood and Justine Fedak as we host an open forum conversation series with leading executives, sharing how they are managing challenges, identifying opportunities and re-thinking strategy.

100% of proceeds collected will be used to support Feeding America and Second Harvest to battle food insecurity as a result of the COVID-19 pandemic.

TO REGISTER: https://www.eventbrite.com/e/sponsorship-connect-in-support-of-feeding-america-second-harvest-tickets-103749674068

Thursday, May 14th (5pm - 5:45pm EST) "Breaking Into SportsBiz" Tony Perez (Director of Partnerships at Miami Heat) Adam White (CEO at Front Office Sports) Jessica Leung (Sr. Global Brand Manager at Electronic Arts) Erica Bernadas (Sr. Manager, Corporate Partnerships at New Orleans Saints) Thursday, May 14th (5:45pm - 6:30pm EST) "Breaking Into SportsBiz" Lou Frangella (Sr. Manager, Partnership Activation at Major League Baseball)

Jose Duverge (Director, Brand Partnerships at The Players' Tribune)

Katie Carew (Director, Corporate Partnerships at New York Football Giants) 

Kirby Porter (NBA Partnerships at PepsiCo)

Thursday, May 14th (6:30pm - 7:15pm EST) "Entering The World of Brand Marketing" Adam Friedman (Marketing Sponsorship Manager at Verizon) 

Azim Akhtar (Marketing Manager, Reese's at The Hershey Company)

David Picioski (Sr. Manager, Global Sports Experiences & Partnerships at American Express)

Kristen Gambetta (Senior Director of Sports and Entertainment at Rakuten)


Friday, May 15th (10:30am - 1:30pm EST) "Executive Fireside Chats"

Andrew Miller (Chief Operating Officer, Minnesota Vikings) at 10:30am Marc Kielberger (Co-Founder at WE) at 11am ---------------- BREAK-------------------

Jacqueline Ryan (Chief Brand & Commercial Officer at Canadian Olympic Committee) at 12pm Zachary Leonsis (Senior Vice President, Strategic Initiatives at Monumental Sports & Entertainment) at 12:30pm Michael Rossi (President at Adidas Canada) at 1pm


Tuesday, May 19th (11am - 1pm EST) "Executive Fireside Chats" Chris Shewfelt (Vice President, Business Operations at Maple Leaf Sports & Entertainment) & Lori Nikkel (CEO, Second Harvest) at 11am Matthew Diamond (Executive Vice President at Mosaic) & Julie Haferkamp (Sr. Account Director, Mosaic) at 11:30am Peter Laatz (Global Managing Director at IEG) at 12pm Anuk Karunaratne (Senior Vice President, Strategy & Business Operations at Toronto Blue Jays) at 12:30pm

Tuesday, May 19th (4pm - 5pm EST) "Executive Fireside Chats"

Brian Gordon (CEO, Engine Shop) at 4pm

Phil Haid (CEO, PUBLIC) at 4:30pm

Tuesday, May 19th (5pm - 6pm EST) "Digital Pivot: Rethinking Social Sponsorship Models" Dewayne Hankins (Chief Marketing & Innovation Officer at the Portland Trail Blazers) Shahbaz Khan (Director, Digital Content at the Minnesota Timberwolves)

Motasem El Bawak (Head of Digital at FIVB)

Jonah Ballow (Vice President of Digital, MKTG)

Tuesday, May 19th (6pm - 7pm EST) "Sharing Career Perspectives Around Sport"

Paul Beckles (Global Brand Director at Converse)

Mike Minella (Senior Manager, Business Development & Sponsorship at NFL)

Drew McGowan (Communications Lead, Clif Bar & Co.)


Wednesday, May 20th (10:30am - 12:30pm EST) "Executive Fireside Chats" Deirdre Drake (Executive Vice President & Chief Human Resources Officer at U.S. Cellular) at 10:30am

Dan Migala (Co-Founder & Chief Innovation Officer, 4Front) at 11am Matt Pazaras (Senior Vice President, Business Development & Strategy at Milwaukee Bucks) at 11:30am Andrea Carter (Vice President of CSR, Atlanta Hawks and State Farm Arena) at 12pm

Wednesday, May 20th (3:30pm - 4:30pm EST)"Executive Fireside Chats"

Matt Bruhn (General Manager, Pabst Brewing Co.) & Luke Atkinson (Chief Marketing Officer, Pabst Brewing Co.) at 3:30pm 

Tyrrell Schmidt (Global Brand & Customer Experience Officer at TD Bank) at 4pm



The event is donation-based, and we have put a number of donation options in order to encourage attendance for our sessions. Limited budget? No problem, leave something small. Any sized donation will provide access to ALL of our sessions for the week, as listed above.

All event details will be provided over email, with each session's unique access code being distributed the day before each individual session.